PUMP! Underwear: It’s time to PLAY with the new collection

PUMP! Underwear based in Montreal in Canada combine a sense of sport with fun fashion trends and daring ideas. Now to lift all our spirits the guys at PUMP! have come up with their latest fun collection called PLAY.

It’s colourful, it’s raunchy, it’s perfect to play in and comes in boxers, jockstraps and sidecut briefs.

There’s colourful fuchsias, yellows and greens and we love them all!

Be a team PLAYer with the new PUMP! PLAY collection available now at

You can see the full PLAY collection and PUMP!’s complete range of underwear, swimwear, tanks and vests at

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